Why I built Nimbus Pages

Here's something I figured out the hard way: we're all pretty good at keeping our own contact info up to date. We're terrible at updating everyone else's.

Think about your own address book. How many numbers in there are dead? How many friends have moved since you saved their address? You didn't fail anybody — nobody maintains other people's information. It's the one job everyone has and no one does.

I learned this in 2011, when my family and I moved to Colorado. My mom and my aunt helped us move, and they wrote our new address into their address books right there in the kitchen. For everyone else, I sent an email — four or five hundred people — with the new address. “Come visit.”

Christmas came the next year. Almost no cards. Friends kept calling: “Hey, I don't have your new address.” I had sent it to them. They just never wrote it down — because that's not how people work. We update our own card so it's right when we share it. We don't update everyone else's.

That was the moment Nimbus Pages started. I wrote up a business plan around one idea: what if you only had to update YOUR information, one time, and everyone you chose got the update automatically? Your mom's address book. Your buddy's phone. Your client's contact list. All current, without anyone lifting a finger.

I sent that plan to my brother-in-law, Kyle. He believed in it enough to write a check as one of the first investors. That check meant a lot — but the technology to build it right didn't exist yet. I talked to coders over the years. A couple even started. It took fifteen years — and the arrival of AI as a building partner — before I could take the idea over the finish line myself.

Somewhere in those years, the idea grew. Because contact info was only half of what I kept asking my address book for.

Every time we moved, the first thing I did was ask the people I trust: do you know a good mechanic? Somebody who cuts hair? Getting a real recommendation meant calling ten people and hoping. And then there was the phone call I've never forgotten — a friend asked me if I knew a web hosting company. At the time, I OWNED an internet service company. We did web hosting. My own friend didn't know.

There are platforms where executives and salespeople make sure the world knows what they do. But the people who fix your car, frame your house, and keep the lights on — the people we actually need to find — never had a place where the people who know them could find them and vouch for them, for free. So Nimbus Pages search does both: it shows you who in your own circle does the thing you need, and who your people already recommend. Word of mouth, organized.

And the biggest part, the part I care about most: your information is yours. It's protected, it's encrypted, and I will never sell it. Not your name. Not your phone number. Not your address. Not your email. Not your kids' names. Never. That's written into our terms, not just this page.

Nimbus Pages exists to do one simple thing: when life changes, the right people stay up to date. I waited fifteen years to build it. I hope it saves you the phone call.

If you've got more time than a phone call, here's the longer version.